The CW On A Subchannel Delivered to Over 9.6 Million MVPD Subs

By | Subchannel Report

 

It is true content is king and in demand content can find its way on to Dish Network and DirecTV. In markets where The CW is distributed on a subchannel there are 48 DirecTV and Dish Network lineups (out of 279 lineups for The CW) that are carrying the network from a broadcasters’ secondary channel. 

 

Unduplicated subscribers: Subscribers counted one time per market per MVPD regardless if group or network has multiple stations and channels on MVPD. 

Gray Television Picks Up Five The CW Affiliates In 2015

By | Subchannel Report

Besides Gray Television’s The CW acquisitions, and/or affiliate agreements, in 2015 we saw Prather’s Heartland Media pick up a The CW in Chico-Redding. In addition Raycom Media, which has been active through out the year across all network affiliates for acquisitions, we find the group picks up two The CW affiliates in Wichita Falls TX and Odessa-Midland TX.

Broadcast Management- Company that either owns the television station (all media types) or manages the TV station for another owner. Across Platforms also records ownership at the time of a purchase agreement or JSA/LMA agreement and not when the FCC approves of the transaction.

ME-TV Network Maintains Its Station Count Advantage

By | Subchannel Report

Some networks like The CW and MyNetworkTV are first broadcast on a subchannel in a market and then picked up and distributed by the group’s full power in the same market (perhaps on a subchannel or primary signal). This allows the group to market the network on a unique TV station (for branding purposes) in that market as well as increase its signal reach.

Roster of 220 Affiliates Of The CW

By | Subchannel Report


The CW Network app brings you the best way to have your TVNow! Get FREE full length episodes and digital only content! Stream your favorite CW Network shows like The Vampire Diaries, Arrow, Supernatural, The Originals, Reign, Beauty and the Beast, Hart of Dixie, America’s Next Top Model, and The Carrie Diaries each night after broadcast. Preview new series coming to The CW, and watch multiple digital only series from CW Seed. Download a free app.



Footnotes:

.1 Channel: “.1” is used to refer to the digital version of the station’s main signal.
Subchannels (not .1): Channels that are not the primary channel of the TV station(s).

Hearst Television Delivers Over Two Million Subscribers To The CW

By | Subchannel Report


July 23, 2014 (Los Angeles, CA) The CW Network has moved up the premiere date of cycle 21 of AMERICA’S NEXT TOP MODEL to Monday, August 18 (9:00-10:00pm ET), rather than the previously announced date of August 22. Original episodes of TOP MODEL will air on Mondays for six weeks, with encores airing Fridays (9:00-10:00pm ET). Beginning October 3, original episodes will move to the Friday (9:00-10:00pm ET) timeslot. For more from press release.



Footnotes:

Duplicated subscribers (for .1 channels)- Cable, overbuilder, and/or satellite subscribers counted multiple times in a market depending upon how many .1 channels for full power and LPTV-cable stations. Subscribers partly estimated using FCC COALS data and Census data.
MVPD- Mulitchannel video programming distributor (MVPD) delivers video programming services, usually for a subscription fee.

Cordillera Strategy Includes Programming Subchannels With The CW

By | Subchannel Report


Cordillera Communications is delivering eight CW subchannels through out its markets. A win-win for both The CW and Cordillera as the digital conversion has created tremendous revenue opportunity for both groups and networks by unlocking pockets of distribution through subchannels that had previously been unavailable.



Footnotes:

Network Genre: Across Platforms makes editorial decisions on which networks to include in the genre category. Genre categories are created by Across Platforms.

The CW Is Primarily a Subchannel Solution for News-Press & Gazette

By | Subchannel Report


In addition to executing on a strategy that saw this St. Joseph Missouri-based group build low power TV stations (with cable carriage) as major affiliates for the FOX Network the group has also loaded up existing stations with subchannels

Footnotes:

Total Subchannels (not .1):– The total channels that are not the primary channel of the TV station(s).

Unduplicated Households:– The households in the market are counted once even if the network is broadcast on TV stations reaching different sections of large markets or the TV station has multiple channels broadcasting in a market.