Over-the-air television(OTA): OTA homes calculated by subtracting MVPD subscribers from Across Platforms’ household estimates derived mapping Census county population data to television station’s coverage maps.
Duplicated Households for TV Stations- Households are counted multiple times for a TV station depending on how many networks are carried on that station.
ATLANTA, Dec. 30, 2015 /PRNewswire/ — LAFF, the country’s first-ever, over-the-air broadcast television network devoted to comedy around-the-clock, will add the hilarious and enduring series Night Court to its line-up starting Monday, January 4, 2016.
LAFF will present back-to-back episodes of Night Court weeknights from 8:00-9:00 p.m. and again at 10:00-11:00 p.m., with The Drew Carey Show in between from 9:00-10:00 p.m. (All Times Eastern.)
Markets- Determined by matching the FCC contour maps to the U.S. Census Data county maps and then tallied to determine TV markets and household estimates. Across Platforms’ methodology is a unique process and an estimate.
Laff Network is already distributed in the key national advertiser friendly markets in the United States, therefore, it should be only a matter of time before it becomes fully distributed.
Households- Determined by matching the FCC contour maps to the U.S. Census Data County maps and then tallied on market basis.
ABC Owned Stations are distributing Laff Network, on the same station as Live Well Networks, in markets such as New York City, Los Angeles, and Chicago.
Unduplicated Households- The households in the market are counted once even if the network is broadcast on TV stations reaching different sections of large markets or the TV station has multiple channels broadcasting in a market.
Meredith Media General added Laff Network to eight markets in November 2015.
Duplicated Households For Markets- In some instances a network is carried on two stations in a market. The households in the market are counted twice if the network is broadcast on TV stations reaching different sections of large markets. In most cases the network will appear on a cable system on just one channel position, however, households for a TV station are calculated by the total households contained in the market and not just a small section of the total market. In addition, households are counted multiple times for a TV station depending on how many networks are carried on that station.
Laff has enjoyed support from some of the top groups including Scripps, COX Media Group, Meredith Media General, and ABC Owned Stations. This support has propelled Laff to the second most added network these past 12 months.
In January 2015 WMAR-TV 2 Scripps dropped Live Well Network and added Laff. During February 2015 there were some religious and low power channel changes in the market.
Total Channels- The total channels, (across markets, groups, or genre), that are broadcasting on .1 channels and/or subchannels.