Sinclair Competes With 28 TV Stations In Scripps Markets

By | Subchannel Report

Group Overlap- When two broadcast ownership groups are compared to determine the TV market overlap of one group or the other. All channels, and subchannels, are counted for total duplicated households since competition is measured across total channels. Typically for editorial reasons educational, religious, LPTV-no cable, and other groups may be hidden from results.

Duplicated Households For Markets- In some instances a network is carried on two stations in a market. The households in the market are counted twice if the network is broadcast on TV stations reaching different sections of large markets. In most cases the network will appear on a cable system on just one channel position, however, households for a TV station are calculated by the total households contained in the market and not just a small section of the total market. In addition, households are counted multiple times for a TV station depending on how many networks are carried on that station.

Roster of Scripps 69 Channels

By | Subchannel Report


Footnotes: LPTV-Cable: Class A, or LPTV stations, with cable are determined by Wikipedia, station website, or Internet search. LPTV-Cable stations may have one or multiple channels carried by either the entire market’s cable system or at least one cable system or direct broadcast satellite. LPTV Without Cable: Determined to have no cable by Wikipedia or station website review. Classification may change based upon editorial input from station or upon securing cable or DBS

Roster of Scripps’ 41 Broadcast Channels

By | Subchannel Report


Scripps’ LPTV-cable strategy is to use these strategy assets to reach the Hispanic community.



Footnotes:

LPTV-Cable: Class A, or LPTV stations, with cable are determined by Wikipedia, station website, or Internet search. LPTV-Cable stations may have one or multiple channels carried by either the entire market’s cable system or at least one cable system or direct broadcast satellite.

Phoenix is Scripps Biggest TV Market

By | Subchannel Report


With only on subchannel in Phoenix on KNXV-TV 15 ABC one has to wonder whether or not Scripps will be bringing additional subchannels to its largest market.



Footnotes:

Markets: Determined by matching the FCC contour maps to the U.S. Census Data county maps and then tallied to determine TV markets and household estimates. Across Platforms’s methodology is a unique process and an estimate.

Scripps is a De Facto ABC Group

By | Subchannel Report


Scripps February 2014 purchase of Granite Broadcasting Corp.’s Detroit WMYD MyNetwork TV and Buffalo’s WKBW ABC added another notch to Scripps’ ABC station lineup.



Footnotes:

Unduplicated Households: The households in the market are counted once even if the network is broadcast on TV stations reaching different sections of large markets or the TV station has multiple channels broadcasting in a market.